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News: Is Google+ itself Google

Until now, every single Google property acted like a separate company. Due to the way we grew, through various acquisitions and the fierce independence of each division within Google, each product sort of veered off in its own direction. That was dizzying. But Google+ is Google itself. We're extending it across all that we do — search, ads, Chrome, Android, Maps, YouTube — so that each of those services contributes to our understanding of who you are.

This is the statement given by Steven Levy, Bradley Horowitz in an interview - Google's VP of products. Therefore, we can’t say Google+ is a separate service to be easily ignored if we don’t wish to use it.
Moreover, they say that reliability and the steadiness are not the things made them redesigning all Google services to match the Google+ interface. It is also a way to show that they’re part of the same super-service and an encompassing layer that makes them work together.


This Google+ made the Android’s camera app integrate with Picasa Web Albums, Google Talk integrate with YouTube and Google Docs. This is to make Google services more useful by combining their strengths. Therefore, even if you don’t use Google+, you will be going to use Google+ and you will end up joining Google+.

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